Ubisoft Appoints Christoph Hartmann as General Manager of Creative House 2

Ubisoft has officially appointed Christoph Hartmann as the General Manager of Creative House 2, a key component of the company's newly structured creative framework. This announcement marks a significant step in Ubisoft's efforts to enhance its creative agility and strengthen connections with players.

Creative House 2 is dedicated to developing games that emphasize competitive and cooperative battlefield experiences. This includes well-known franchises such as The Division, Ghost Recon, Splinter Cell, and the recently acquired March of Giants. Hartmann will oversee the strategic direction and development of the studios and brands within this creative house.

Yves Guillemot, co-founder and CEO of Ubisoft, expressed confidence in Hartmann's ability to lead, stating, “Christoph has an exceptional track record of shaping strong creative teams and bringing together the best development and publishing expertise to build long-lasting franchises.” Guillemot emphasized that Hartmann's management style aligns with Ubisoft's ambitions for its new operating model, which aims to empower General Managers to lead agile and accountable Creative Houses.

With over 20 years of experience in the gaming industry, Hartmann brings a wealth of knowledge to his new role. He is a co-founder and former President of 2K Games and has held various positions at Take-Two Interactive, contributing to popular franchises like Borderlands, BioShock, Sid Meier’s Civilization, NBA 2K, and XCOM. Most recently, he served as Vice President at Amazon Games, positioning him well to lead the March of Giants team, which was recently acquired from Amazon.

In his own words, Hartmann highlighted the importance of collaborative gameplay, stating, “Some of the strongest memories in games come from overcoming something together, the mission you barely survive, the comeback you did not expect, the moment a team clicks.” He aims to create intense, high-quality experiences that resonate with dedicated players.

Ubisoft's restructuring into Creative Houses is designed to organize its studios by the types of experiences they create, allowing for a more focused approach to game development. This initiative is expected to enhance the overall quality of Ubisoft's offerings and deepen player engagement.